2023 Brainery Master Class: “Learn How to Build and Manage Strong Client Relationships”


A good, solid relationship with your client helps you to build trust, earn respect and gain your client’s loyalty to you, your business, and the product/service that you provide. As a result, your relationship with your client builds and expands through longevity, additional business, and/or the biggest compliment—referrals to other clients.

During this “brainery” master class, Kawania Wooten will share how she has built and grown long-term relationships with clients on both the sides (wedding and corporate) of her event management business. These relationships have helped her create a hugely successful business without a major presence on social media.  She will discuss and share how you can use her 15-step plan for onboarding, communicating, educating, servicing, and off-boarding your clients and customers. This plan also includes how to get these clients to sing your praises every chance they get.

When you are finished, you’ll be able to implement everything you’ve learned to welcome your clients, “walk them” through your game plan for their wedding, manage their expectations, maintain proper boundaries, “wow” them, and properly bring your service to a close. Check out the link below to register now. To maximize your experience, we intend to keep this “brainery” intimate to a maximum of ten (10) participants, so it’s on pace to sell out.

Monday, July 17, 2023

6:00 p.m. to 9:00 p.m. Eastern



About your Professional Wedding Expert:  Kawania Wooten is an innovative wedding planning expert who excels at wedding planning, event design, and project management.  As the owner of Howerton+Wooten Events and the Enlightened Creative, Kawania was challenged with the expansive task of creating high-caliber events, galas, and unique special events. Using her strength in event design, contract negotiations, logistics management, budget management, and strategic marketing, she was able to energize her clients and make considerable enhancements to the overall guest experience.  Kawania has authored numerous event industry articles and books, and she has been featured in “Refinery 29,” “InStyle,” “Martha Stewart Weddings,” “ESSENCE” magazine, “WASHINGTONIAN Weddings,” “Baltimore Weddings,” and numerous other event planning and lifestyle magazines and blogs.

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