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The author of the book, “Team of Rivals: The Political Genius of Abraham Lincoln,” shares how Lincoln was able to take a group of rivals or competitors, and lead them as they became a cohesive team. Check out this post to see what entrepreneurs can take away from Lincoln’s leadership strategy.
So many of us entrepreneurs constantly beat ourselves up over less than positive moments, such as mistakes or missed opportunities or misbehaved children. But, we really need to stop and be in awe of the greatness we (and when I say “we,” I mean ALL OF US) produce. I’m not talking about the pretty stuff, I am talking about the magic we make happen that no one even sees on “the gram.” So, be kind to yourself today and CELEBRATE YOU! You deserve it.
COVID-19 changed how we did business in 2020. But, our need to generate revenue hasn’t changed and that’s why business trends are still relevant. So, here are the six (6) business trends I believe we creative entrepreneurs should be on the lookout for in 2021:
I don’t know about you all, but none of our risk management plans for events (especially our weddings) included a game plan for outbreaks or pandemics. As you know, this situation is very fluid and a lot of fear is floating around, so we really have to stay close to the facts. Here are eight (8) practical steps we recommend for creative professionals to use going forward.
Now that your new client has signed a contract and paid the retainer for your services, she or he may be wondering, “What’s next?” Don’t leave them in the dark — Have a good onboarding process in place to kick off your service with your new client right away.
No matter what you choose to do (defer payment, cancel the contract, or set-up a new payment plan), consider following through on the five (5) steps below to protect your business; to maintain your customer care; and to keep the lines of communication open.
Last year, I had a consultation with a potential client that went extremely well — We instantly connected, laughed together, and my business presentation was on point. Per our discussion, I sent this prospect a proposal, along with a gracious “thank you for the opportunity” note. The potential client followed up to thank me and share how much they enjoyed meeting me. She even referred to me as “one sharp lady!” I thought, “I nailed this!”
Hey there trailblazer!
I’m Kawania (kuh won nee ah) and I own and lead two successful businesses in the creative industry.
When I started Howerton+Wooten Events in 2007, I found myself “googling” a bunch of business questions that aren’t always discussed in business books. You know what I’m talking about, right?!? Those “start up” challenges that keep you up until the wee hours in the morning.
Believe me, I’ve been there — That’s why I launched this blog. To provide you with a resource you can reference with those “middle of the night” questions as you launch, run and scale your own successful (and sustainable) business. There’s lots of information in this blog, so bookmark it and hit me up if you have any questions. We all need a little guidance every now and then, right? Take care friend. Keep shining!
Love and Soul Always, Kawania
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