Category: Client Management

Six (6) 2021 Small Business Trends

COVID-19 changed how we did business in 2020. But, our need to generate revenue hasn’t changed and that’s why business trends are still relevant. So, here are the six (6) business trends I believe we creative entrepreneurs should be on the lookout for in 2021:

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Have You Been Ghosted? The Enlightened Creative.

Met Any Event Planning “Ghosts” Lately? Here’s How to Avoid Them.

Last year, I had a consultation with a potential client that went extremely well — We instantly connected, laughed together, and my business presentation was on point. Per our discussion, I sent this prospect a proposal, along with a gracious “thank you for the opportunity” note. The potential client followed up to thank me and share how much they enjoyed meeting me. She even referred to me as “one sharp lady!” I thought, “I nailed this!”

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Hey there trailblazer!

I’m Kawania (kuh won nee ah) and I own and lead two successful businesses in the creative industry.

When I started Howerton+Wooten Events in 2007, I found myself “googling” a bunch of business questions that aren’t always discussed in business books. You know what I’m talking about, right?!? Those “start up” challenges that keep you up until the wee hours in the morning.

Believe me, I’ve been there — That’s why I launched this blog. To provide you with a resource you can reference with those “middle of the night” questions as you launch, run and scale your own successful (and sustainable) business. There’s lots of information in this blog, so bookmark it and hit me up if you have any questions. We all need a little guidance every now and then, right? Take care friend. Keep shining!

Love and Soul Always, Kawania

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