Waffles and Wisdom Blog
Some Entrepreneurial Insights I Tend to Write Down Somewhere Between Breakfast and the Start of my Work Day.
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Six Words Event Pros Must Retire to Elevate Their Brand
If you are an event planner or an event planning professional who wants to elevate your brand, increase your fees, and shift how clients treat you, it starts with your language. The words you use affect how others perceive you, which ultimately affects the value you bring to the table. And, all of this can occur before you even submit a proposal. For professional event planners ready to be seen as leaders, here are six words and phrases that event professional must retire to elevate their brand and fees.
When Your Excellence Isn’t Applauded by the Gatekeepers
As a small business owner, you may discover a painful truth along your entrepreneurial journey. And, that truth is, “no matter how hard you work or how strategically you network, certain gatekeepers still overlook you.” These gatekeepers often control access to exclusive opportunities such as invitation-only events and the coveted “best of” recognition that seems to be reserved for the “cool kids.”
Symbolic Alignment: A 2026 Strategy for Business Owners
When Zohran Mamdani chose a decommissioned subway station beneath City Hall for his private swearing-in ceremony as New York City’s mayor, he made a symbolic decision. The venue reinforced his values without explanation. For luxury wedding business owners, this moment offers a meaningful lesson as we look toward 2026.
When the “Word of the Year” Doesn’t Go as Planned
At the beginning of this year, I proudly declared my word for 2025 to be, “audacious.” But, if I’m honest, my word may have started as audacious, but it slowly gave way to something far less empowering: fear. And this is the truth every creative entrepreneur needs to remember: Fear is a Terrible CEO.
Winter Solstice Reflection for Entrepreneurs
Today is the Winter Solstice, the longest and darkest day of the year. For many entrepreneurs and small business owners, this season mirrors how the past year has felt—long, heavy, and uncertain.
Why Industry Leaders Must Practice What They Teach
In the wedding industry, leadership is not theoretical. It’s visible. And, when it comes to leading others, the old phrase “the cobbler’s children have no shoes” simply doesn’t apply. In fact, it does more harm than good. When you teach, mentor, or guide others without embodying the very principles you promote, you don’t look humble. You look misaligned.
Why Your Visibility Matters More Than Perfection
Last week, I watched a wedding industry professional showcase her latest event in an Instagram reel. It was clever, beautifully branded, and undeniably joyful. The design was thoughtful. The energy was contagious. And, it stopped me in my tracks. Not because the work wasn’t good. That definitely wasn’t it. It was because the entire look and feel of that event has lived quietly in my design notebook for nearly ten years. I loved the concept then. I still love it now. But I never shared it.
Check Out This Free Webinar, “Mastering the Wedding Day Timeline”
Are you a wedding planner who wants to create seamless, stress-free wedding days with confidence and precision? Then this free, hands-on webinar is for you. Join us for the webinar titled, “Mastering the Wedding Day Timeline: An Interactive Webinar for Wedding Planners.” This isn’t just a class; it’s a working “brainery” where you’ll get practical strategies, templates, and real-world advice to elevate your timeline management skills.
Warning: Your Business Is Not Your Emotional Support Animal
Let’s be real, friends. You started your business to have freedom, impact, and joy, but lately it feels like your business is running you.
Hey there trailblazer!
I’m Kawania (kuh won nee ah) and I own and lead two successful businesses in the creative industry. Welcome! I created this blog as a resource that you can reference as you launch, run, and scale your own successful (and sustainable) business. There’s lots of information in this blog, so bookmark it and hit me up if you have any questions. We all need a little guidance every now and then, right? Take care friend. Keep shining! Love and Soul Always, Kawania
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