Client Management Archives « Page 3 of 3 « The Enlightened Creative: Educator and Business Coach for Creative Entrepreneurs and Wedding Professionals

6 Tips for Effectively Communicating With Your Clients

Communication is a crucial aspect of your customer service practices. It helps you build trust, maintain transparency, and forge a friendly relationship with your

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Leadership Lessons Learned from Abraham Lincoln

The author of the book, “Team of Rivals: The Political Genius of Abraham Lincoln,” shares how Lincoln was able to take a group of rivals or competitors, and lead them as they became a cohesive team. Check out this post to see what entrepreneurs can take away from Lincoln’s leadership strategy.

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“How Are You Not Drunk Right Now?”

So many of us entrepreneurs constantly beat ourselves up over less than positive moments, such as mistakes or missed opportunities or misbehaved children. But, we really need to stop and be in awe of the greatness we (and when I say “we,” I mean ALL OF US) produce. I’m not talking about the pretty stuff, I am talking about the magic we make happen that no one even sees on “the gram.” So, be kind to yourself today and CELEBRATE YOU! You deserve it.

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Six 2021 Small Business Trends

COVID-19 changed how we did business in 2020. But, our need to generate revenue hasn’t changed and that’s why business trends are still relevant. So, here are the six (6) business trends I believe we creative entrepreneurs should be on the lookout for in 2021:

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Kawania Wooten was an Expert Guest on the “This Week in Weddings” Podcast

I was an expert guest on the “This Week in Weddings” podcast to discuss crisis management and how wedding event professionals can be proactive

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Rebooking Clause for a Contract for Events. The Enlightened Creative.

What Is a Rebook Clause? Why Is It Important?

Right now, numerous event planning pros are walking their clients through the process of postponing their events. And, they are able to do this with minimal drama because they made sure that they had a “Rebook” clause in their management contract and they make sure the venue had a “Rebook” clause in their contract. So, what is a “rebook clause?”

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Black Woman sitting at her Laptop. The Enlightened Creative

8 Practical Steps Creative Professionals Should Take As They Help Their Clients Address COVID-19

I don’t know about you all, but none of our risk management plans for events (especially our weddings) included a game plan for outbreaks or pandemics. As you know, this situation is very fluid and a lot of fear is floating around, so we really have to stay close to the facts. Here are eight (8) practical steps we recommend for creative professionals to use going forward.

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7 Key Steps to Take When Onboarding Service Clients

Now that your new client has signed a contract and paid the retainer for your services, she or he may be wondering, “What’s next?” Don’t leave them in the dark — Have a good onboarding process in place to kick off your service with your new client right away.

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5 Steps to Consider Taking If Your Clients Can't Pay You Because of the Government Shutdown. The Enlightened Creative.

What if Your Clients Can’t Pay Because of the Government Shutdown

No matter what you choose to do (defer payment, cancel the contract, or set-up a new payment plan), consider following through on the five (5) steps below to protect your business; to maintain your customer care; and to keep the lines of communication open.

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Have You Been Ghosted? The Enlightened Creative.

How to Avoid Event Planning “Ghosts.”

Last year, I had a consultation with a potential client that went extremely well — We instantly connected, laughed together, and my business presentation was on point. Per our discussion, I sent this prospect a proposal, along with a gracious “thank you for the opportunity” note. The potential client followed up to thank me and share how much they enjoyed meeting me. She even referred to me as “one sharp lady!” I thought, “I nailed this!”

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