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Month: January 2020

7 Key Steps to Take When Onboarding Service Clients

7 Key Steps to Take When Onboarding Service Clients Howerton+Wooten Events Welcome Bag

Now that your new client has signed a contract and paid the retainer for your services, she or he may be wondering, “What’s next?” Don’t leave them in the dark — Have a good onboarding process in place to kick off your service with your new client right away.

Entrepreneur Lessons from the “Like-Ability Factor”

Entrepreneur Lessons from the “Like-Ability Factor”

As you may or may not know, I keep a journal of the notes I take at various conference presentations. Approximately 15 years ago, I heard the author of the “LikeAbility Factor . . .,” Tim Sanders, speak at a conference. He mentioned ways to ensure that your day begins and ends on a positive note. Given all of the negativity swirling in our world right now, I thought these notes might be beneficial to someone. Personally, I swear by these three (3) thoughts.

These Sponsors Complemented the Enlightened Creative Brainery Perfectly

These Sponsors Complemented the Enlightened Creative Brainery Perfectly

I recently hosted an incredible Brainery session for the educational arm of my business, The Enlightened Creative, and I’m thrilled to share how impactful it was for our community of wedding planners and event professionals. The session, titled “How to Successfully Add Corporate Event Planning into Your Wedding Business,” was designed to help planners confidently expand their services, attract new clients, and build year-round revenue streams.

Control the Narrative: A Leadership Lesson for Wedding Entrepreneurs

Control the Narrative: A Leadership Lesson for Wedding Entrepreneurs

Back in 1992, the press asked then-presidential candidate Bill Clinton about smoking marijuana. Unprepared to tell that story, he famously responded that he smoked but didn’t “inhale.” This evasive answer raised doubts about his integrity, and the phrase “didn’t inhale” followed him throughout his candidacy.

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